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Expands into body care with clinically tested Firm + Flaunt Targeted Booty Balm.
July 25, 2022
By: Christine Esposito
Editor-in-Chief
Jennifer Lopez—newly married to Ben Affleck—has expanded her JLo Beauty brand with JLo Body, a clinically backed line of high-performance skincare for the body. The brand’s debut product is Firm + Flaunt Targeted Booty Balm, a clinically tested formula developed for consumers who were looking to upgrade their body care with new textures and active ingredients. The formulation is said to be proven to firm skin's appearance, help improve skin elasticity, and fade the appearance of stretch ...
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